Performance Marketing Agency for D2C Brands
Challenger brands launching and scaling across channels.
Adwizly runs performance marketing for direct-to-consumer brands selling online in India. We manage Meta Ads, Google Ads and the landing pages behind them, judged on contribution margin rather than ad-platform ROAS alone.
D2C growth stalls when creative fatigues, tracking breaks and every order is bought at full price. We focus on a steady creative pipeline, reliable conversion tracking and repeat purchases.
Where D2C marketing usually breaks
Creative fatigue
A few winning ads carry the account until they stop working. We test new hooks, formats and offers every week so there is always a next winner ready.
Tracking gaps
Browser privacy changes hide conversions from ad platforms. We set up server-side tracking such as the Meta Conversions API so bidding uses complete data.
ROAS that ignores margin
A high ROAS on discounted or low-margin products can still lose money. We report on contribution after ad spend, discounts and returns.
What we run for d2c brands
- Performance marketing: Full-funnel paid media planned around margin and repeat purchase.
- Meta Ads: Creative testing and catalogue campaigns on Facebook and Instagram.
- Google Ads: Search, Shopping and Performance Max campaigns.
- Website development: Fast landing pages and product pages built to convert paid traffic.
How we measure D2C campaigns
- Contribution margin after ad spend, discounts and returns.
- New-customer acquisition cost and repeat purchase rate.
- Creative hit rate: how many new ads beat the current best.
Process
A proven playbook, tailored to your brand
We move fast without cutting corners, every engagement follows a structured framework so you always know what's next.
Discover
Audit your channels, creative, and analytics. Map gaps and define KPIs that tie to revenue.
Strategize
Build a channel mix, messaging framework, and 90-day roadmap aligned to your growth stage.
Execute
Launch campaigns, ship landing pages, and iterate creative weekly based on live performance data.
Scale
Double down on winners, expand into new markets, and systematize reporting for your team.
Process video
How we work with clients