Blind product
You launched an app and have no idea what people do inside it.
Apps shipped with growth built in.
Mobile and web applications built to launch, measure, and iterate, analytics, events, and push wired from the first release instead of bolted on after the numbers disappoint.
- Engagement
- Fixed-scope project
- First release
- 8–14 weeks
- Best for
- MVPs and customer-facing apps
- Handover
- Source code, stores, and docs
Before we start
Why brands call us
Apps that ship fast but launch blind, with no retention plan and no data to fix it.
Slow releases
Every release takes a month and breaks something else.
Retention gap
Downloads look fine. Week-two retention does not.
Bolt-on analytics
Tracking was added after launch, so your first months of data are useless.
Engagement
How it runs
Four phases, one rhythm, each step stacks on the last until the system is running.
Week 1–2
Define scope and events
Scope, user flows, and the event map the app will report against after launch.
- Core user flows documented
- Event map agreed before build
- MVP feature set locked
Week 3–5
Design before code ships
Screens, states, and prototypes tested before a line of production code is written.
- Clickable prototype for key flows
- Empty, loading, and error states
- Design system components reused
Week 5–12
Build in two-week sprints
Two-week sprints, each ending with a working build you can install and use.
- Installable build every sprint
- Analytics wired as features land
- QA on real devices each release
Week 12–14
Ship and monitor launch
Store submission, launch campaign, and a monitored window after release.
- App Store and Play submission
- Launch analytics dashboard live
- Post-release bug window covered
The work
Apps built to grow
Ship fast, measure from launch day, and keep users coming back, not just downloading once.
Ship the right build
React Native or a progressive web app, chosen against your budget and release cadence.
- Architecture matched to your timeline
- Two-week sprints with installable builds
- Store-ready assets from day one
Measure every action
Event tracking and funnels defined before build, so launch day arrives with real data.
- Event map agreed before development
- Funnels for onboarding and retention
- Dashboard your team can read weekly
Retain and launch
Push, onboarding, and store campaigns wired into the first release.
- Push and lifecycle hooks in v1
- Onboarding flow tested before ship
- App Store and Play Store submission support
- 8–14 wks
- To first store release
- 2 wks
- Sprint cadence with a live build
- Yours
- Repository, stores, and accounts
Clientele
Not just clients, more like partners
EdTech and real estate brands work with us long term because we align on outcomes, not vanity metrics.
Questions
Before you ask
Native or cross-platform?
Cross-platform with React Native by default, because it ships two apps for close to the cost of one. We go native when the product genuinely needs it, and we will tell you when it does.
Who owns the code and store accounts?
You do, from the first commit. Accounts are created in your name and we work as collaborators on them.
Can you take over an existing app?
Usually. We start with a code and architecture review, then give you an honest answer about fixing versus rebuilding.
What happens after launch?
Most clients keep a smaller retainer for iterations, monitoring, and store optimization. Taking it fully in-house is fine too.