45%
CPE reduction
Work

Reduced cost per enrollment 45% with funnel rebuild, webinar automation, and Meta lead campaigns.
45%
CPE reduction
+210%
Webinar signups
+32%
Enrollment rate
Categories

Product-focused Meta static
UGC-style video creative

Carousel creative
The story
EduLeap's enrollment funnel had high drop-off between ad click and webinar attendance. We mapped the full journey, rebuilt the registration flow, and added WhatsApp nurture sequences.
Parallel Meta campaigns targeted cold, warm, and retargeting audiences with offer-specific creative. Webinar attendance doubled within the first month.
The combined funnel optimization cut cost per enrollment nearly in half while increasing total enrollments by a third.
More work
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